Senior Media Relations Executive Job March2017

Senior Media Relations Executive:
I. Position Profile
A Senior Media Relations Executive manages one or more team members, and is
responsible for planning and executing PR plans with the media, writing press
releases, white papers, op-ed pieces and other PR materials, and pitching story ideas
to the media.

S/he should perform fundamental PR tasks such as maximizing media outreach and
press material development. The primary day-to-day operations should involve
providing support to the media executives or coordinators, supervise media clippings
and new media outlets.

The Senior Media Relations Executive must have strong research, writing and editing
skills in both Arabic and English.

II. Primary Responsibilities

Media
• Keep track of media contacts data
• Maintain /build new contact as per the target sector
• Distribute and monitor press releases to the media
• Day-to-day press follow-up
• Send out communication for coverage
• Plan, run and follow up interviews
• Prepare & handle media relations during events (conferences, roundtables, etc)
• Respond to media requests
• Respond to client media requests
• Keep track of media data – frequency, circulation, language, etc
• Keep abreast of new trends in media and new media outlets
• Keep abreast of new editorial opportunities
• Keep abreast of new sponsorship opportunities
• Track comparative advertising value (occasionally)
• Advise on media strategy for specific accounts
• Coordinate with account executives

Client
• Correspond and update the client on media issues
• Liaison between media and the client

Writing
• Translation E/A
• Proof and edit Arabic related documents as needed

Team Management
• Work with account executives on providing the media counsel needed for the
client.
• Serve as a role model to team members
• Actively participate in agency development processes
• Continually communicate with the management.
• Delegate work to interns, media coordinators and administration (as needed)
• Informally adds feedback to performance review of colleagues as needed
• Talk intelligently about agency at internal and external meeting and industry
functions
• Attend agency staff meetings and group meetings

III. Qualifications

Education
• Bachelor’s Degree in Journalism, Mass Communication or Alsun English

IV. Professional Experience
2-4 years of professional experience. Agency experience is a plus
Success Factors
• Strong E/A translation
• Strong oral and written Arabic editing
• Exceptional judgment when working with team members, client contacts and
vendors
• Research and development areas
• Proficient in Microsoft Suite, Internet, on-line services
• Strong commitment and dedication to the agency’s success as well as personal
career
• More attention to detail and quality
• Continually communicate with the management.
• Need to anticipate client and team needs

Please send your cv at: info@meacoms.net

For more info, check our website: www.meacoms.net